Social media measurement resources are emerging but don’t necessarily address if a social media strategy is moving the needle.
For those of us who like to talk—and, most important, be heard—social media presents myriad opportunities to “speak” with greater frequency and to a much broader
Journalists are doing their best to keep up with an audience that is hungry for more content and in turn PR agencies are trying to keep up.
With 460,000 new Twitter accounts being created everyday (yes, you read that number right), having your voice heard on the 2nd most popular social media platform is hard enough. Getting your followers to actually interact with your tweet is an even more monstrous task, as brands and people flock to make their mark on the …
Lance Armstrong is the rare professional athlete who has transcended sport to become a household name. Apparently when you’re given a 40% chance of surviving cancer, beat it, and then ascend to the upper echelon your profession, celebrity follows. And thanks to social media so does an influence that makes <most> everyone sit up and …
One of the beauties of Twitter is being able to keep an eye on topics, dialogues and people of interest. Wine is no exception and thankfully some of the best vino minds are Tweeting, many posting excerpts from their blog. Here are five users to check out, and why they’re worthy of a Follow: @CrushPad …
While I’ve always considered myself a Twit, I’ve been a little slower to embrace the Twitter hysteria sweeping over PCs and PDAs near you. And as a Twit, it takes a great deal to surprise me, but with Twitter, I’m perplexed. Or maybe impressed. Possibly perplexed and impressed. First I’m still taken aback about how …