Resort Real Estate
PR 2.0: Prepare the Sales Team
Lyman PR has dynamically advanced the role public relations plays in today’s real estate.
So much so that you would be hard pressed to call it public relations any longer, at least in the old school sense of the term. Our approach is four-pronged:
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1) We are instrumental in helping develop the foundational marketing direction and identifying opportunities for each project – in other words we are not just bucket PR” – go to the bucket and grab a press release.
2) We expertly integrate online and traditional offline media channels to create an unmistakable drumbeat, which ultimately
3) Generate interest and qualified leads for a clientele whose properties dot the maps of both North and South America.
4) We work to build consistent corporate awareness and recognition among shareholders and key target audiences.
Our contributions do not end once the initial phase sells out, either. With Lyman, you are getting a veteran team that runs the entire distance. In truth, our efforts are appreciated as much or more during traditionally difficult or slow sales periods because we keep our clients’ properties visible.
Contact Chris Lyman directly to learn more about PR 2.0 and how it strategically focuses the bright lights on a host of global clients.
Clients
